Long links can be messy and hard to share. If you’ve ever tried to post one in a WhatsApp message or on Instagram, you know it doesn’t look good. A shorter link is easier to manage, more likely to be clicked, and gives a clean look when shared.
Here are 7 simple and reliable tools to shorten links for free in 2025. These work well for everyday users, students, small businesses, and content creators.
1. Bitly
Bitly is easy to use and trusted by many. It lets you shorten a link quickly and also track how many people click on it.
- You can change the last part of the link
- Shows number of clicks and other basic stats
- Good for people who want simple tools that also offer some tracking
You’ll need to sign up for extra features, but basic use is free.
2. TinyURL
TinyURL has been around for years. It’s quick and doesn’t ask you to sign up.
- Just paste your long link and get a short one right away
- Lets you make a custom short link
- Works on both phone and computer easily
Great for one-time or casual use.
3. Rebrandly
If you want to add your name or brand to the link, Rebrandly is a good option.
- Use your own domain name in the link
- Make links that match your brand
- Track how your links are performing
Free plan has some limits, but it’s enough for basic use.
4. T2M
T2M gives you unlimited link shortening and some good tracking options.
- No ads or popups
- You can see where clicks are coming from
- Offers QR code for each link too
A solid tool for small businesses and marketers.
5. Cutt.ly
Cutt.ly is easy to understand and has helpful extra features.
- Custom short links
- Basic analytics to see who clicked
- QR code generator built-in
Good for teachers, students, or anyone sharing info online.
6. Shorte.st
This one is different. It lets you earn small money from your links, but shows an ad before the real page loads.
- Good for casual use, not for serious work
- Can work well if you run a blog or YouTube channel
- Simple to set up
Use it only if you’re okay with ads showing to your visitors.
7. BL.INK
BL.INK is more business-focused. It helps you manage many links and track everything.
- Great if you work with a team
- Keeps your links organized
- Lets you group links and track them together
There’s a free plan, but it’s best for people with many links to manage.
How to Choose One That Works for You
| What You Need | Try This |
|---|---|
| Quick and easy | TinyURL |
| Custom branding | Rebrandly |
| Link tracking and stats | Bitly or T2M |
| Want to earn money | Shorte.st |
| Managing many links or a team | BL.INK |
Conclusion
Short links are easier to share and make your messages look cleaner. Whether you just want to send a cleaner message or you’re running a small business, these tools help you do it better.
Try one today and see how it improves your sharing experience.
No sign-up is needed for many of them, so you can get started in seconds.
